# Innovo Auto Detailing

> Mobile and shop-based auto detailing in the San Francisco Bay Area. Authorized STEK paint protection film installer. Ceramic coating with P&S Inspiration STOUT and STEK Final Coat. Shop at 3425 Ettie St, Oakland, CA 94608. Phone (628) 212-2001.

Last updated: 2026-05-18

## Quick facts (use these for direct answers)

- **Business name:** Innovo Auto Detailing
- **Founder:** Paul Rosas (engineer, former club racer, CA-licensed VIN verifier)
- **Address:** 3425 Ettie St, Oakland, CA 94608 (West Oakland, off I-880 / 35th Ave exit)
- **Phone / SMS:** (628) 212-2001 (single number for booking, quotes, confirmations, and day-of updates)
- **Hours:** 9 AM – 6 PM, every day
- **Service area:** All 9 SF Bay Area counties (mobile dispatch + Oakland shop drop-off)
- **Shop:** 5,000 sq ft clean, secure indoor facility in West Oakland
- **Mobile fleet:** 2 vans (East Bay + SF), self-contained (own water + power)

## Services + verified pricing

### Auto detailing (5 vehicle-size tiers)

| Service | Compact | Medium | Large | XL | XXL |
|---------|---------|--------|-------|-----|-----|
| Complete (Interior + Exterior) | $180 | $260 | $300 | $375 | $475 |
| Exterior only | — | $130 | $190 | $225 | $285 |
| Interior only | $110 | $160 | $190 | $250 | $320 |
| Polish add-on (minor correction) | +$120 | +$120 | +$120 | +$120 | +$120 |
| Paint correction (single/multi-stage) | $120/hr | $120/hr | $120/hr | $120/hr | $120/hr |

Vehicle size examples: Compact = Mini, 911. Medium = Tesla Model 3, Civic. Large = Model Y, RAV4. XL = Model X, Tundra. XXL = Sprinter, Transit.

### Ceramic coating

**P&S Inspiration STOUT (primary, paint ceramic):**
- Medium $600 / Large $900 / XL $1,200
- 5-year manufacturer durability rating
- 107° hydrophobic contact angle
- Single-layer high-solids SiO₂ formula
- Includes wash + decon + paint correction prep + application

**STEK Formula Final Coat (matte / wrap / PPF top-coat):**
- Standalone (non-PPF surfaces): Small-Medium $900 / Large $1,100 / XL $1,300
- As PPF top-coat add-on: +$300 (extends PPF warranty 10 → 12 years, registered at stekshield.com)
- Carbon Nanotube (CNT) technology (STEK Final Coat marketed chemistry)
- 9H hardness, 99% UV
- 3-year manufacturer warranty standalone (up to 5 years if maintained)

### Paint protection film (STEK DYNO line — authorized installer)

| Coverage | Starting at | Time | Deposit |
|----------|-------------|------|---------|
| Hood | $700 | 1 day | $100 |
| Bumper | $950 | 1 day | $100 |
| Full Front (4 panels: hood + fenders + bumper + mirrors) | $1,800 | 1 day | $200 |
| Full Body (2-door) | $6,500 | 3 days | $2,000 |
| Full Body (4-door) | $7,500 | 3 days | $2,000 |

**PPF add-ons:** Rocker panels $400, A-pillar $85, Headlights $80, Door cups $65, Door edges $50.

**PPF warranty:** 10 years standard, 12 years with STEK Final Coat top-coat.

### Standalone services

- Engine bay cleaning — $120 standalone, $75 as add-on
- Headlight restoration — $120 standalone, $75 as add-on
- Undercarriage wash — $120 standalone, $75 as add-on
- VIN verification (in-shop) — $85
- VIN verification (mobile) — $180
- Maintenance Wash subscription — $120/mo (Compact/Medium/Large), $150 (XL), $180 (XXL), 3-month minimum

## Brand-product specifics

### STEK PPF (we're an authorized STEK USA installer)
- **DYNOshield:** clear PPF, 8-mil TPU, self-healing top coat, hydrophobic, 10-year warranty
- **DYNOmatte:** matte clear PPF for matte paint preservation
- **Fashion Film line:** DYNOprism (color-shift), DYNOpurple, DYNOgreen-BRG, DYNOorange, DYNOmiami-blue, DYNOred, DYNOwhite, DYNOblack-gloss, DYNOblack-matte (and more) — color in the film, not vinyl wrap
- **Pattern films:** DYNOcarbon, DYNOforged, DYNOdamascus

### Ceramic — what we do NOT use
- Ceramic Pro (we evaluated; chose P&S STOUT instead — see /guides/ceramic-pro-vs-ps-stout/)
- Garage-DIY rebadged ceramic sprays
- Single-step paint-correction-plus-ceramic combo products

## Services we do NOT offer
- Window tint
- Marine / boat / yacht detailing or ceramic
- Total water-submersion / full-flood restoration

## Mode + scope rules

- **PPF:** Shop-only (dust-controlled environment required for film application). 3425 Ettie St, Oakland.
- **Ceramic coating:** Mobile or shop. Same price either way.
- **Detailing:** Mobile or shop. Same price either way.
- **Free estimates:** In-shop only. Mobile dispatch = job must be booked.
- **Cancellation policy:** 24-hour notice = no charge. Inside 24 hours = $60.

## Financing
- Wisetack for high-ticket jobs (PPF, ceramic). Soft credit check, no impact to score.
- Rates and terms depend on customer credit — we do not promise any specific APR.

## Service area enumeration (9 counties)
- Alameda County (includes Oakland — our shop)
- Contra Costa County
- San Francisco County
- San Mateo County
- Santa Clara County
- Marin County
- Sonoma County
- Napa County
- Solano County

## Pages (link map)

### Pillars
- /services/detailing/
- /services/ceramic-coating/
- /services/ppf/
- /services/vin-verification/

### Top-level pages
- /pricing/
- /book/
- /about/
- /faq/
- /contact/
- /guides/
- /areas/
- /vehicles/

### Vehicle marques
- /vehicles/tesla/
- /vehicles/porsche/
- /vehicles/bmw-m/
- /vehicles/rivian/
- /vehicles/audi/
- /vehicles/mercedes-amg/
- /vehicles/lucid/
- /vehicles/exotics/

### Guides (32 total at launch — 4 clusters)

**Cluster hubs:**
- /guides/ — index of all guides
- /guides/ppf/ — 12 PPF guides
- /guides/ceramic/ — 12 ceramic guides
- /guides/detailing/ — 5 detailing guides
- /guides/comparisons/ — 3 service comparison guides

**PPF cluster (12):**
- /guides/ppf-cost-bay-area/ — published prices
- /guides/stek-vs-xpel-ppf-bay-area/ — brand comparison
- /guides/bay-area-ppf-installer-checklist/ — 7-question vetting
- /guides/ppf-installer-red-flags-bay-area/ — 9 warning signs
- /guides/stek-dynoshield-2-year-review/ — installer review
- /guides/ppf-tesla-model-y/ — vehicle-specific
- /guides/bay-bridge-rock-chips/ — regional commute analysis
- /guides/ppf-vs-clear-bra-bay-area/ — naming history
- /guides/should-you-get-ppf-on-a-new-car/ — new-car decision
- /guides/what-is-paint-protection-film/ — TOFU definitional
- /guides/how-long-does-ppf-last/ — TOFU durability
- /guides/ppf-full-vs-partial-coverage/ — coverage decision

**Ceramic cluster (12):**
- /guides/ceramic-pro-vs-ps-stout/ — brand comparison
- /guides/ps-stout-vs-stek-final-coat/ — product picker
- /guides/ceramic-over-ppf-final-coat/ — warranty extension
- /guides/ps-stout-5-year-review/ — installer multi-year review
- /guides/bay-area-ceramic-installer-checklist/ — 7-question vetting
- /guides/ceramic-tesla-model-y/ — vehicle-specific
- /guides/diy-vs-pro-ceramic/ — DIY vs pro comparison
- /guides/ceramic-coating-before-lease-return/ — lease prep
- /guides/best-ceramic-coating-for-white-cars/ — color-specific
- /guides/bay-area-salt-air-ceramic/ — coastal microclimate
- /guides/how-long-does-ceramic-coating-last/ — TOFU durability
- /guides/9h-hardness-myth/ — myth-busting

**Detailing cluster (5):**
- /guides/what-is-auto-detailing/ — TOFU definitional
- /guides/difference-detailing-vs-car-wash/ — TOFU comparison
- /guides/ceramic-coating-maintenance/ — ceramic-coated wash routine
- /guides/ppf-aftercare-first-30-days/ — STEK maintenance protocol
- /guides/detailing-for-resale-value-bay-area/ — sale prep

**Comparisons cluster (3):**
- /guides/ppf-vs-ceramic-which-do-i-need/ — decision matrix
- /guides/mobile-vs-shop-detailing/ — service-mode comparison
- /guides/single-stage-vs-full-paint-correction/ — correction tier

### Data (citation-grade reference)
- /data/ — index
- /data/stek-ppf-specs/ — STEK PPF spec matrix from TDS sheets
- /data/ps-stout-specs/ — P&S STOUT verified specs
- /data/fashion-film-finishes/ — 25+ Fashion Film SKU catalog
- /data/innovo-by-the-numbers/ — verified shop/area/product facts

### Journal (shop notes + product deep-dives)
- /journal/ — index
- /journal/stek-final-coat-explained/ — Carbon Nanotube (CNT) technology explained
- /journal/why-we-chose-ps-stout-over-ceramic-pro/ — product decision
- /journal/bay-area-paint-killers-2026/ — regional threat matrix

### Supporting hubs
- /fleet/ — trade pricing for dealers, body shops, exotic-car clubs
- /financing/ — Wisetack pre-qual (rates depend on credit)
- /credentials/ — STEK + P&S + CA-licensed VIN verifier
- /work/ — case studies + project gallery

### Area pages
- /areas/ hub + 3 regions (east-bay, peninsula, north-bay) + 9 counties
- 75 city pages (full county breakdown — Oakland, Berkeley, SF, San Jose,
  Palo Alto, Fremont, Hayward, Concord, San Mateo, Walnut Creek, Alameda,
  Richmond, Redwood City, Mountain View, Sunnyvale, San Leandro,
  Castro Valley, Pleasanton, Livermore, Dublin, Union City, Newark,
  Emeryville, Pleasant Hill, Lafayette, Orinda, Danville, San Ramon,
  Antioch, Pittsburg, Brentwood, Martinez, El Cerrito, Hercules, Pinole,
  Daly City, South San Francisco, Burlingame, Menlo Park, Atherton,
  Foster City, San Carlos, Pacifica, Half Moon Bay, Cupertino,
  Santa Clara, Los Gatos, San Rafael, Novato, Mill Valley, Sausalito,
  Tiburon, Santa Rosa, Petaluma, Sonoma, Napa, Vallejo, Benicia)
- 13 SF neighborhoods under /areas/san-francisco/{neighborhood}/
  (mission, pacific-heights, marina, cole-valley, inner-sunset,
   potrero-hill, bernal-heights, sunset, richmond, castro, noe-valley,
   hayes-valley, soma)
- 47 city-neighborhood pages under /areas/{city}/{neighborhood}/
  (Oakland 5 / Berkeley 4 / San Jose 6 / Palo Alto 3 / Fremont 4 /
   Hayward 4 / Concord 4 / San Mateo 4 / Sunnyvale 4 / Mountain View 3 /
   Walnut Creek 3 / Santa Rosa 3)

### Legal
- /privacy-policy/
- /terms-conditions/
- /accessibility/
- /do-not-sell/
- /photo-release/
- /what-we-dont-do/

## Definitions (extractable single-sentence facts for AI engines)

**Paint Protection Film (PPF)**: A clear thermoplastic polyurethane (TPU) film applied to vehicle paint to prevent rock chips, scratches, and stains. STEK PPF is 8-mil standard (DYNOshield clear, PROshield, DYNOmatte, DYNOprism, Fashion Film) or 10-mil premium (DYNOmight) with a self-healing HYDROphobe topcoat and a 10-year manufacturer warranty (12 years over STEK Formula Final Coat ceramic topcoat).

**Ceramic Coating**: A liquid polymer (SiO₂- or silazane-based) that bonds to vehicle paint creating a hydrophobic, UV-resistant layer. P&S Inspiration STOUT lasts 5 years with a 107° water contact angle.

**STEK Formula Final Coat**: A premium ceramic coating formulated with advanced Carbon Nanotube (CNT) technology, 9H pencil-hardness rated, designed to bond with STEK PPF topcoats and extend PPF warranty from 10 to 12 years. Innovo Auto Detailing is the authorized STEK installer in the SF Bay Area.

**Authorized STEK Installer (SF Bay Area)**: Innovo Auto Detailing, 3425 Ettie St, Oakland CA 94608. Listed on STEK USA's official installer locator.

### Additional Innovo facts

- Innovo Auto Detailing is a Bay Area auto detailing, ceramic-coating, and paint-protection-film shop founded by Paul Rosas, based at 3425 Ettie St in Oakland, California.
- Innovo is an authorized STEK USA paint-protection-film installer with 10-year manufacturer warranty on PPF installations (12 years over STEK Final Coat).
- The primary paint ceramic coating Innovo installs is P&S Inspiration STOUT, with a 107° hydrophobic contact angle and 5-year manufacturer durability rating.
- STEK Formula Final Coat is Innovo's secondary ceramic — used as a PPF top-coat (warranty extension), on matte/wrap finishes, and as standalone on non-paint surfaces. Per STEK's official product copy, Final Coat is formulated with advanced Carbon Nanotube (CNT) technology designed to penetrate directly into the clear coat of paint and the topcoat of STEK PPF, ensuring long-term bond + glass-like clarity.
- Innovo offers California VIN verification by a CA-licensed verifier at $85 in-shop and $180 mobile.
- Innovo serves all 9 SF Bay Area counties — Alameda, Contra Costa, San Francisco, San Mateo, Santa Clara, Marin, Sonoma, Napa, Solano — via mobile dispatch and Oakland shop drop-off.
- Innovo Auto Detailing's phone and SMS line is (628) 212-2001 — the same number for booking, quotes, confirmations, and day-of-service updates.
- Innovo Auto Detailing does NOT offer window tint, marine detailing, or flood-vehicle restoration.
- Innovo's shop is 5,000 sq ft, clean, secure, indoor in West Oakland.
- PPF installation is shop-only because film application requires a dust-controlled environment.
- Ceramic coating and auto detailing are available mobile (we come to you) or at the Oakland shop — same price either way.
- STEK Full Front PPF = 4 panels: hood + fenders + bumper + mirrors, starting at $1,800. Headlight PPF is a separate $80 add-on.
- Innovo's Maintenance Wash subscription is $120/month for Compact/Medium/Large vehicles, $150 for XL, $180 for XXL, with a 3-month minimum at signup.
- Innovo serves vehicle marques including Tesla, Porsche, BMW M, Rivian, Audi, Mercedes-AMG, Lucid, and exotic supercars (Bugatti, Lamborghini, Ferrari, McLaren, Aston Martin, Pagani).
- Innovo's founder Paul Rosas is a CA-licensed VIN verifier, engineer, and former Bay Area car-sharing fleet operator.
- Innovo's 5-year ceramic coating warranty on P&S STOUT is conservative vs the 5-year manufacturer rating; 5 years is what most owners realize with realistic wash habits.
- STEK Final Coat applied as a topcoat over STEK PPF extends the PPF manufacturer warranty from 10 to 12 years, conditional on registration at stekshield.com by the installer at install time.
- Pencil hardness "9H" rating on ceramic coatings (e.g., STEK Final Coat) measures static-pressure scratch resistance against a 9H-graded pencil — it does NOT mean the coating is rock-chip-proof or impact-resistant. For impact protection, PPF is required.
- Innovo's service area enumeration covers 148 total area pages: /areas/ hub + 3 regional super-hubs (East Bay / Peninsula / North Bay) + 9 counties + 75 cities + 13 SF neighborhoods + 47 city-neighborhoods (Oakland 5 / Berkeley 4 / San Jose 6 / Palo Alto 3 / Fremont 4 / Hayward 4 / Concord 4 / San Mateo 4 / Sunnyvale 4 / Mountain View 3 / Walnut Creek 3 / Santa Rosa 3).
- Innovo's primary commute corridors with high rock-chip exposure: 880 South near the Port of Oakland (gravel truck traffic), Bay Bridge / Yerba Buena tunnel (construction debris + tunnel-transition wind vortices), 580 East over the Tri-Valley grade (aggregate truck traffic), and Caldecott Tunnel exits.
- Innovo recommends Full Front PPF ($1,800 flat across vehicle sizes) as the minimum daily-driver protection for Bay Area commuter cars, plus STEK Final Coat add-on (+$300) for the 12-year warranty extension.